5 of the Most Common Mistakes Sellers Make
If you’re thinking about selling your home, chances are you’ve already asked yourself the big question:
“What’s it worth?”
But here’s a better one:
“What will it actually sell for?”
It’s easy to assume the sale price depends on your home’s condition or what other houses in the neighborhood sold for. But in reality, the decisions you make before the sign goes in the yard can have the biggest impact.
According to recent research from Zillow, many sellers are still getting some of the basics wrong—and it’s costing them thousands.
Here are five of the most common mistakes, and what you can do instead.
1. Spending Money on the Wrong Things
We all want our home to look its best. But many sellers focus on expensive updates that don’t always pay off—like adding square footage or gutting the kitchen.
The truth? Simple improvements like fresh paint, new lighting, and clean landscaping usually make a bigger difference.
These upgrades cost less, take less time, and help your home shine in listing photos.
Before you pick up a hammer or hire a contractor, talk with your real estate agent. They’ll help you focus on the updates that matter most in your market.
2. Ignoring Online First Impressions
Yes, curb appeal still matters—but screen appeal matters more.
Most buyers today start their home search online. They’re scrolling through photos and videos, and making snap judgments in seconds. If your home doesn’t look great on a phone screen, you may never get a showing.
Yet, many sellers still think the front yard is the first impression.
Instead, invest in a professional media package:
High-resolution images
Wide-angle photos
Virtual tours
Floor plans
This is how you grab attention—and stand out from the crowd.
3. Choosing an Agent Without Doing Research
Selling a home is a huge financial decision. But believe it or not, 1 in 4 homeowners hires an agent without reading reviews, checking past sales, or even interviewing more than one person.
That’s like choosing a doctor without asking any questions.
Take the time to find an agent who:
Knows your local market
Has strong marketing tools
Communicates honestly
Cares about your goals, not just their commission
This isn’t just a business decision—it’s a partnership.
4. Highlighting the Wrong Features
Sellers often assume everyone wants an open floor plan. But homes with those layouts don’t always sell for more. In fact, Zillow found that listings with certain materials—like soapstone countertops, oak floors, or walnut cabinets—can sell for up to 3.5% more.
Buyers in your area may care more about natural details, light, and layout than square footage or open space.
A skilled agent can help you highlight the right features and write a listing that makes people care about what your home offers.
5. Trying to Hide Problems
Here’s a hard truth: hiding issues like water damage or pests almost always backfires.
Over half of sellers think it might help them sell faster—but in most cases, it does the opposite.
Inspections happen. Buyers talk. And if trust breaks down, deals fall apart.
More importantly, honesty honors God and helps you avoid future regrets.
When you’re honest about your home’s condition, your agent can help you set the right expectations and price.
Final Thoughts
Selling your home isn’t about luck or perfect timing. It’s about being prepared, making wise decisions, and presenting your home in the best light.
And even small shifts—like choosing a better paint color, improving your photos, or being upfront about issues—can have a big impact.
When you do it right, you can feel confident that you’ve honored God, cared for others, and made the most of the opportunity He’s given you.
